Peter Den Hond
FairMail is a social enterprise producing fair-trade greeting cards. The pictures on the cards are taken by at-risk teenagers in Peru, India and Morocco. The teenagers receive 50% of the profit made on the sale of their own cards. FairMail provides the teenagers with a free camera, photography training, medical insurance for their families and guidance in making their own future plans.
FairMail wants to fight poverty and child labour by enabling local people to commercialize their own local beauty (a free resource!) and earn a fair share of the profit being made. So they can break the chain of poverty and give their children a better life.